The logo, based on the Paljain Jaloin font, is symbolic of the following:

1. 1. The “I AM” refers to Jesus (John 8:58). The cut in the “I” symbolizes the spear in His side and the line in the “M” symbolizes the crown of thorns.
   2. The red symbolizes the blood of Christ and the splotches in “RADICAL” represent the blood sprinkled on the believer.
   3. The “I” in “RADICAL” represents the believer, who is crucified with Christ.

Overall, the logo represents that one cannot be a radical without being crucified with Christ.  To be a radical does not mean to be different for the sake of being different, but to walk as Jesus walked, in humility and obedience to God His Father.